Communist Party of India (Marxist) Tamil Nadu state committee has decided to launch circulation campaign for Theekathir newspaper from July 22 onwards till August 5. Theekathir has been in the forefront for the struggle for equality and has been the voice of the downtrodden mass. It has been decided that each and every party member from state committee status to the branch level shall go for a door to door campaign and there by giving the message of the "media of the people" in each and every house in Tamil Nadu. Theekathir got its name from the famous Russian proletarian newspaper "Iskra" (spark) run by the great revolutionary leader VI Lenin. Theekathir started functioning from 1963 onwards in Madurai. At first it was a weekly and it changed to daily in the due course. Later the newspaper added editions in Chennai (1993) and Coimbatore (2007). Now the newspaper is adding yet another jewel to its cap. Its 4th edition will be inaugurated on September 5, 2010 from Tiruchy.
In this era of globalization and liberalization, where media is playing a big role especially the big bourgeois media is playing a slander game against the left parties, namely CPIM, it is the need of the hour to increase the circulation of the proletarian media. Theeekathir is in the forefront in the struggle against untouchability. It has brought into light the apartheid wall at Uthapuram, Chidambaram temple wall issue and various other practices of untouchability followed in various parts of the state. It has also been highlighting the issues of land less poor and farmers. It is in this context that the state committee has decided to enroll news subscribers to the newspaper for various schemes, viz 10 year subscription, 5 year subscription, 1 year subscription. Party has asked all the sympathizers to actively participate in this circulation campaign. Party has decided to enroll each and every party member in the state as a subscriber of Theekathir.
